Be Glocal II. European Creative Industries: the challenge of internationalization. BEAZ-BILBAO

With the support of the Diputación Foral de Bizkaia’s Territorial and Economic Department, EIKEN’ Basque Audiovisual and Digital Content Cluster organize each year trade missions to target countries with potential interest for our industry with the aim of helping your company to implement and strengthen your internalization strategy.
The "Be Glocal II, European Creative Industries: the challenge of internationalization” workshop offers you the opportunity to discuss about your internationalization needs and to help your company to identify the assets for a better positioning in a global market putting the spotlight this time in Scotland. These will be one of the next destinations of the upcoming EIKEN trade missions in which we hope you can also participate.
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The "Be Glocal II, European Creative Industries: the challenge of internationalization” workshop offers you the opportunity to discuss about your internationalization needs and to help your company to identify the assets for a better positioning in a global market putting the spotlight this time in Scotland. These will be one of the next destinations of the upcoming EIKEN trade missions in which we hope you can also participate.

THANK YOU FOR YOUR PRESENCE!

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  • Egitaraua / Agenda - 25 November

  • 10:00h

    Welcome

    Ainara Basurko (BEAZ. General Director)
  • 10:05h

    Conference Presentation

    Aletxu Echevarria (EIKEN. President)
  • 10:10h

    Internationalization of Creative SME's

    Veronica Sanchez (EIKEN. Head of Internationalization)
  • 10:20h

    Enterprise Europe Network: Business Network for European SME

    Maialen Intxausti (EEN BEAZ, Enterprise Europe Network Coordinator)
  • 10:30h

    Creativity and Business

    Maria Fitzpatrick (British Consulate Bilbao. UK Trade & Investment Adviser)
  • 10:40h

    The evidence of the Creative Industries’s potential.

    Morgan Petrie (CREATIVE SCOTLAND. Creative Industries Manager)
  • 10:55h

    The Digital Business leadership

    Marcus Herbert (BBC Scotland. Head of Online)
  • 11:10h

    Internacional Promotion of Basque Creative Industries

    Aizpea Goenaga (Etxepare Basque Institute. General Director)
  • 11:30h

    COFFEE BREAK

  • 12:00h

    ROUND TABLES (Language: English)

    SCOTLAND: Speakers, EIKEN and basque companies
  • 12:00h

    PARTNERSHIP CONSORTIUM (Language: Basque and/or Spanish)

    EEN, EIKEN, specialized Consultant and basque companies
  • 13:15h

    NETWORKING LUNCH

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